The Unexpected Blue Theory
Why Cobalt Might Be the New Red in Interior Design
The "Unexpected Red Theory" in interior design suggests that adding red—regardless of size or scale—to a room where it doesn’t seem to match can unexpectedly enhance the space's aesthetic appeal.
But what if the real secret isn’t red at all?
Lately, I’ve been seeing bold, vibrant blues—think cobalt, lapis, klein or royal—quietly stealing the show. Whether it’s a small ceramic piece, a statement chair, or a streak of color in artwork, this unexpected blue seems to elevate any room it enters.
Like red, it draws the eye. But unlike red, it adds depth and a sense of calm, while still delivering contrast and energy. It feels modern, fresh, and surprisingly versatile—even in spaces where it “shouldn’t” work.
One of the easiest ways to try the Unexpected Blue Theory in your own space? Add a cozy, colorful Happy Habitat throw in a striking shade of blue. Draped over a sofa or folded at the foot of a bed, it’s a simple touch that instantly adds style, comfort, and that perfect pop of blue.
Maybe the design world is due for an update: The Unexpected Blue Theory is here—and it might just be better than red.
ONE HH / Wolfum Collab Rana Throw, Kitchen via Plum Living, HH Petra Bed Runner, blue bookcase via Pinterest, HH Step On It Throw, blue chairs via Pinterest.
TWO Funky Royal Bench via Pinterest, HH Puzzle Throw, Pop of Royal Bed via Pinterest, HH Equinox Throw, Blue Walls via Pinterest, Blue Art Interior via Pinterest
THREE HH Throw via Roux Macneill, blue chair via KLH, Blue Light via Studio Gorman, blue puffy chairs via Pinterest, HH Petra Bed Runner, HH Wiggle Room Throw
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