Timeless Design, Fresh Beginnings: Happy Habitat’s New Look
I’ve long admired the notion of holding onto a logo so steadfastly that it transcends trends—becoming a timeless classic that may ebb from fashion only to return with renewed appreciation. I never felt our original design was outdated; its simplicity was enduring and it supported us well for over a decade. Yet, after 13 years, the new year seemed like the perfect moment to embrace a new chapter and give our Happy Habitat branding a fresh, thoughtful reinvention.
Our Logo: Then and Now
Since the beginning, our logo has been a symbol of everything Happy Habitat stands for—simple comfort, eco-friendly values, and thoughtful design to evoke joy in our surroundings. As we've grown and evolved, we wanted our logo to reflect who we are today while staying true to our roots.
What’s Changed?
I could design throw blankets endlessly—thousands of them—but capturing our design vision in a single image and font is a real challenge. What I ended up with was something that just felt like it came straight from my heart. Our new logo is a subtle, thoughtful update that represents the Happy Habitat of today: fresh, modern, and ready to grow with us. It’s a visual nod to our journey, a celebration of how far we’ve come, and a symbol of where we’re headed.
What Hasn’t Changed?
The heart of Happy Habitat remains the same. We’re still here creating beautiful, sustainable, and ridiculously cozy products that make your home feel like your sanctuary.
A Big Moment in a Small Change
While it may seem like a small design update, this new logo is a big moment for us. It embodies the essence of Happy Habitat and marks a new chapter in our journey.
We’re thrilled to share this milestone with you, our community, who have supported us every step of the way. Your love for happy living and thoughtful design inspires us every day, and we can’t wait to keep growing with you.
Here’s to warming up to new beginnings.
With love,
Karrie Dean
Owner & Designer
Karrie, I have watched your progress since day one and could not be prouder of you and what you have created. Indeed, the warmth and artistic design of every throw blanket comes from your heart. We are proud to have several of your designs in our house and will get more for sure. The new logo shows your warmth and creative genius. The world needs heartfelt products like yours.
I agree with Jeff. You are awesome and I LOVE it ALL! As always great job!
You’re awesome. That’s it, that’s the message. ;-)
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